Custom Pool Pros was built on a simple idea: New Jersey families investing in a pool deserve a builder who is as serious about the project as they are.
Over 22 years ago, founder Tom Lobrow set out to create exactly that — a company where craftsmanship wasn’t just a marketing word, where timelines were kept, and where the person you met at the first consultation was still reachable on the last day of the build.
What started as a focused pool construction operation has grown into one of New Jersey’s most comprehensive design-and-build firms, with offices in Freehold and Cranford, a Pennsylvania division, and a team that spans design, construction, permitting, hardscaping, and landscaping.
We have earned NESPA recognition, built pools featured in NJ Home Magazine and Design NJ, and served thousands of homeowners across every county in the state — from the high-end estates of Bergen and Morris County to the waterfront properties of Monmouth and Ocean County.
But the thing we’re most proud of isn’t any award. It’s the fact that our most consistent source of new business is a neighbor calling because they saw what we built next door.
That is the CPP standard. And it has been for over 22 years.
Tom Lobrow — Founder & Owner Over 22 years ago Tom started CPP with one standard: build it right or don’t build it. That standard has earned CPP consecutive NESPA awards every year since 2012 and the trust of thousands of NJ families. Tom is still hands-on with every project. That’s not a marketing line — his customers say it in their own words.
Design Team
Design Team
Design Team
Marketing Team
Marketing Team
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